Welcome to the Win The Content Game

Episodes

Dec. 3, 2024

141. The Future of Capsho and Win the Content Game

In this reflective episode, we pull back the curtain on our recent "Get More Clients from Your Content" summit and share our main learnings as well as providing a very exciting update on what is next with Capsho.

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Nov. 25, 2024

140. Mastering Your Zone of Fire to create Impactful Content with Joh…

In this eye-opening episode, I sit down with John Lee Dumas, the powerhouse behind Entrepreneurs on Fire, for a full breakdown of his most important learnings on crafting content that genuinely resonates and converts.

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Nov. 18, 2024

139. The 4-Post Formula for Attracting Your Ideal Clients on Social M…

Are you tired of feeling like you're shouting into the void on social media? Do you dream of turning those likes and comments into real business relationships? If so, you're in for a treat. In this episode, I sit down with the brilliant Katie Brinkley to uncover her game-changing 4-Post social medi…

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Nov. 12, 2024

138. How to Monetize Your Virtual Event with Jennie Wright

Ever wondered how to turn a virtual event into not just a list-builder but a money-making machine? You're in for a treat! In this episode, I sit down with Jennie Wright, a Virtual Summit and Marketing Expert, to go through her secrets for hosting a summit that boosts your email list while driving s…

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Nov. 4, 2024

137. Why Your Thumbnails Make Roberto Blake Cry and How to Fix Them

Is your video content struggling to create real results? You're not alone.  This is why I sat down with YouTube powerhouse Roberto Blake, who has over 600,000 subscribers, to uncover his proven strategies for creating videos that actually convert viewers into buyers.

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Oct. 29, 2024

136. Maximizing Visibility Without Breaking the Bank The Dollar a Day…

Are you tired of pouring money into ad campaigns with little to show for it? Or maybe you've never even considered paid ads because it seems a little too overwhelming? What if I told you there's a way to boost your visibility, engagement, and leads for just a dollar a day? I recently sat down wi…

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Oct. 17, 2024

135. Gamify Your Podcast Growth Score Your Way to Increased Downloads

If you need a practical way to transform your podcast from more of a passion project into a force that draws clients to you, this is the episode for you. I sit down with Adam Schaeuble, the mastermind behind the Podcast First Marketing Framework as he shares his hard-won insights from years of t…

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Oct. 14, 2024

134. How to mobilize and monetize your community authentically with S…

Does building your community feel more like a chore than a thriving hub of engagement? You're not alone. Many entrepreneurs grapple with creating a space where their audience genuinely connects and interacts. But what if I told you there's a way to turn the crickets into genuine conversations? I…

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Oct. 7, 2024

133. Brussels Sprouts and Banana Phones How Quirks Create Memorable C…

In a world of efficiency, where everyone seems to be using the same tools and techniques, it's more crucial than ever to stand out and showcase your authentic self. That's why I'm excited to share this eye-opening conversation with Molly Mahoney, a leading voice in the AI space and social media mar…

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Sept. 30, 2024

132. Turning Social Media Comments into Customers with Jenna Larson's…

Many entrepreneurs pour their hearts into creating content and posting on social media only to feel like they're shouting into the void. But what if there was a way to transform those likes and comments into meaningful business relationships? In this episode, I sit down with Jenna Larson, CoFoun…

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Sept. 24, 2024

131. Why Podcast Guesting is Your Secret Weapon for Business Growth

If you are struggling to get your message heard by your ideal audience, being a guest on podcasts might be the strategy you need. In this episode, I sit down with Alex Sanfilippo, the mastermind behind PodMatch, to uncover the hidden power of strategic (not sporadic) podcast appearances.

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Sept. 17, 2024

130. Turning Dreams, Drains and Doubts into a Profitable Offer

Many entrepreneurs find themselves in a frustrating cycle of not getting enough clients even when creating a lot of valuable content. Sometimes this is because there is a crucial piece of the puzzle you might be missing: an offer that truly converts. In this eye-opening episode, I sit down with …

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Sept. 9, 2024

129. Finding Your Flow When Everything Feels Chaotic

Ever felt like you're juggling a million projects, trying to be everything to everyone in your business? You're not alone. As entrepreneurs, we often fall into the trap of thinking more is better. But the key to success lies in doing less.  In this candid episode, my Co-Founder Bona and I pull b…

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Sept. 3, 2024

128. Uprising Series: Why being different is better than being better…

Ever felt like you're spinning your wheels in your business, working tirelessly but not seeing the results you want? You're not alone.  In this episode, I sit down with one of the OGs of online marketing, Rich Schefren, for a candid conversation on the advice he would give his younger self.

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Aug. 27, 2024

127. Uprising Series: Scaling through Imposter Syndrome and Savior Co…

Are you an entrepreneur grappling with imposter syndrome? Or perhaps you've tasted success, only to be blindsided by failure's harsh sting. If either of these scenarios resonates, this episode with Tasha Smith is just what you need.

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Aug. 19, 2024

126. Uprising Series: How Austin Armstrong’s TikTok ban inspired the …

Imagine pouring your heart and soul into a big hairy audacious goal, only to have the rug pulled out from under you right when you achieve it.  That's the gut-wrenching reality Austin Armstrong faced when his TikTok account, a pivotal source of leads and revenue, was abruptly banned.  But Aus…

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Aug. 13, 2024

125. Uprising Series: How Jenna Larson pivoted from a $100K loss to G…

Imagine pouring your entire heart and every resource you have into building a thriving business, only to have the ground shift beneath your feet.  That's the harsh reality Jenna Larson faced when a major client pulled out all while in the middle of a very expensive rebuild of her product, which …

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Aug. 5, 2024

124. Uprising Series: How Alex Sanfilippo chose courage over comfort …

In this candid episode, Alex Sanfilippo, founder of Podmatch.com, pulls back the curtain on his raw, emotional journey of mustering the courage to leave his cushy corporate job and go all-in on his entrepreneurial dream.

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July 28, 2024

123. Uprising Series: The Capsho NextGen Story

Join me for a candid no-holds-barred account of how I hit rock bottom with Capsho, what I learned and how that led to the rebuild of our platform into Capsho NextGen.  This is a replay of a presentation I did as part of the Capsho NextGen Uprising Event where 8 formidable entrepreneurs shared th…

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July 23, 2024

122. Creating a Bingeable Podcast Funnel to turn Content into Leads

In this episode, we are back with the founder of Podcasting Business School, Adam Schaeuble for his feedback on our version of the limited series podcast funnel - a bingeable audio course that acts as a powerful lead magnet.

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July 16, 2024

121. Content to Clients: Mapping and Building a Limited Podcast Serie…

If you are already creating longform content especially in the form of a podcast, this episode will show you how to channel that into a limited series that can serve as a compelling lead nurturing and conversion vehicle for your audience.

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July 8, 2024

120. The Podcast Funnel that drove $6K in 4 days

You've tried it all – lead magnets, webinars, you name it. But nothing seems to move the needle when it comes to attracting your ideal clients through content marketing. This episode takes a fresh, innovative approach that combines the power of podcasting with a strategic client acquisition funnel.

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July 1, 2024

119. Why creating value-driven content may be limiting your impact

Are you ready to dive deep into the heart of what it truly means to create value through your content? This episode is a little bit different - it is an unfiltered exploration of radical candor, vulnerability, and the courage it takes to be authentically transparent in our content creation. We d…

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June 25, 2024

118. Bypass the Algorithms: A Blueprint for Authentic Content Succes…

Have you ever felt trapped by social media algorithms, endlessly chasing vanity metrics and elusive viral success? Roberto Blake, YouTube veteran and creator economy expert, shares a refreshingly practical approach to bypass the algorithm obsession.

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